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Marketing Associate Denmark (R-17665)
Why We Work at Dun & Bradstreet
Dun & Bradstreet combines global data and local expertise to help clients make smarter decisions. With 6,000+ people in 31 countries, we are a team of diverse thinkers and problem solvers who all share a common curiosity: to find new ways to turn data into value. If you share this curiosity and want to be part of a future-ready company, come join us! Learn more at dnb.com/careers.
Dun & Bradstreet’s award-winning Marketing & Communications team is looking for a Marketing Associate for Denmark with a strong focus on growing strategic Danish accounts, generating new business and building awareness in the Danish market. In this role you are also responsible for the Customer marketing program for Northern Europe.
The Dun & Bradstreet marketing and communications department focuses on implementing campaigns to engage our customers, prospects and other key stakeholders to generate demand and enable our sales teams. We cover all aspects of B2B marketing including brand, messaging, media relations, corporate communications, product marketing, field marketing, digital, demand creation, events, and customer analytics.
Our mission is to deliver world class solutions that will position Dun & Bradstreet as the world’s leading data and analytics company. We’re looking for a motivated, energetic marketer to join us and play a critical role in helping us succeed!
About the role
- We are seeking an experienced, confident, and energetic marketing professional to drive the development, planning and execution of the marketing activities for Dun & Bradstreet in Denmark as well as the Customer marketing program for Northern Europe. The Marketing Associate is responsible for:
- Planning, coordinating, and executing all marketing activities in the Danish market in close collaboration with our Nordic demand generation, web, marketing operations, marketing analytics, brand, PR & communication- and local sales and management teams.
- You will also strategise, execute, and optimise a data-driven customer marketing strategy for Northern Europe to achieve sales goals. This is done in close collaboration with our Northern Europe marketing country leads, Integrated marketing manager and colleagues in UKI and CEE.
Key Responsibilities
- Plan and execute activities and events to support business growth.
- Manage the Danish marketing plan, budget and coordinate all activities in the Danish market.
- Activate activities and campaigns in the Danish market in close collaboration with the demand gen team.
- Develop KPIs to monitor success and report on progress.
- Work closely with the Sales management to align to and support the Danish business plans.
- Work in partnership with our wider international marketing and communications team to ensure tone of voice and messaging in the Danish translations of web, collateral and other activities.
- You will also contribute to cross regional activities for Northern Europe and wider international activities and campaigns.
Your skills and experience
- Degree educated or equivalent, with a minimum of 3-4 years’ experience in marketing.
- Proven track record of managing multichannel activities and campaigns in the Danish market, demonstrable success impacting pipeline growth is a plus.
- Experience developing and executing integrated marketing campaigns and customer marketing activities using digital tactics, events, webinars and emails as well as content creation.
- Able to manage multiple marketing programs simultaneously.
- Fluent spoken and written Danish and English.
- Strong commercial acumen with the ability to understand and articulate key business drivers to senior decision makers in a variety of industry sectors.
- Team player with the ability to build relationships on the ground in Denmark and within the Nordic, European and International Marketing and Communications teams.
- Excellent organisational, planning and time management skills.
- Experience working in a matrix environment.
- Knowledge of Marketo or equivalent
What we’re looking for:
We’re looking for an experienced, forward-thinking, data driven marketing professional with a proven track record of driving growth in the Danish market. You will be hands on, able to create compelling content and campaigns, and able to clearly communicate ideas and value to internal and external stakeholders, including at senior level.
Why Join Us?
Does this role sound like a great opportunity but you’re not sure about making a move? We are really proud of our company and culture and think we have some great things to offer. Some of our benefits in Denmark include:
· 5 weeks statutory holiday + 1 week “feriefridage”
· Two paid volunteer days to contribute to causes in your community
· A paid day every year to use for your health and wellness
· Local “Personaleforening” arranging local events
· Subsidized lunch scheme
· Health insurance included in pension agreement
· Access to free services providing support and counselling
· Flexible working arrangements and hybrid work arrangement for most roles
Whilst some roles do have certain requirements which are essential, we try to focus on hiring based on potential rather than CV as much as possible. If you are unsure you fully meet the requirements, we would still love to hear from you!
All Dun & Bradstreet job postings can be found at https://www.dnb.com/about-us/careers-and-people/joblistings.html and https://jobs.lever.co/dnb. Official communication from Dun & Bradstreet will come from an email address ending in @dnb.com.
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